Austin Hardware & Supply, Inc. has received Patent No. US 10,004,331 B2 from the United States Patent and Trademark Office for the company’s Front Drawer Release (FDR). The FDR was invented by engineers Mark Jeffries and Rusty Smith in 2009, and a patent request was filed in 2011. It was designed...

Launching a product is not as simple as creating it and releasing it into the world. Without a solid plan, bringing a product to market can prove impossible. In fact, Harvard research shows that there are over 30,000 new products launched every year, but over 80% of them fail. It’s safe to say that...

Innovation is integral to success today. New or rebranded products and services are meant to fill consumer demand or capitalize on an opportunity in the marketplace.To bring such ideas into reality, businesses must consider the New Product Development process.